Why we do what we do Our rules to live by

1

Do Big Things

We partner with clients who are committed to changing the world. We work tirelessly and take risks as needed — because “good” isn’t good enough. We strive for presidential-level excellence.

2

Invest in People

The people who walk through our doors every morning are the best in the business — and we work to get better every day, promoting professional development through training and new experiences. People are also at the heart of every client engagement. We believe meaningful change happens when you invest in relationships and person-to-person organizing.

3

Make Diversity a Priority

We believe our team should reflect the communities we organize. We invest in diversity, cultural awareness, and the unique experiences of each member of our company. Diversity is part of our strategic advantage and always will be.

4

Push the Envelope

We push our clients to think differently and reach further, while supporting their missions with tested strategies and best practices. We rely on data to drive decisions, use technology to tackle big issues, and constantly look for new ways to solve problems.

5

Lead the Conversation or Start One

We are thought leaders, and believe it’s our responsibility to address the issues that matter in our communities. We often push beyond the comfort zone of the progressive movement — but approach our work with a “humble swagger,” advocating for what we know to be true and acknowledging we can always learn more.

6

Be Creative and Collaborative

We are intentional about our culture and how people feel as part of our team. We have fun with our work, and develop workspaces that foster creativity, collaborative problem solving, and innovation.

7

Be (a little bit) Weird

We maintain an edge in our work, our space, and our actions. We’re not afraid of sticking out in the crowd, being a little crazy, or doing things just to make each other laugh. Our weird is part of our style.