About Data driven. People centered.
Since launching our company in 2013, we’ve worked with hundreds of campaigns, companies, and causes to reimagine how they approach their mission and help them achieve their goals. While every project is unique, what’s common across all our work is how we turn to individual people to step up, lean in, and be real change agents. The core of our approach is engagement. Whether you are asking people to cast a ballot, become a member of an organization, buy a product, or serve as a brand ambassador, what you’re really doing is engaging individuals around a common cause, common value, or common need, and urging them to do something about it.
Now, we’re honored to step up with so many organizations, individuals, and values-driven companies working to safeguard the progress we’ve made as a country and as a people. What makes us special are the people who work on our team — we are organizers and activists, university fellows and motivational speakers, firefighters and improv actors, writers and commentators, scrapbookers and scholars, moms and dads. We’re united by a passion for doing good for our communities and a commitment to leave the world better off than we found it.
The right message to the right audience drives meaningful action
270 Strategies helps our clients target the right audiences for their work, craft the most persuasive message to reach them, and apply smart strategies – online and on-the-ground – to move these people to action. We are relentlessly data-driven and people-focused, and our portfolio reflects our commitment to empowering ordinary, everyday people to change the world.
We believe digital communication is critical to meeting people where they are in the 21st century. The most effective communications are never passive – in the era of Twitter, Instagram, Snapchat, TikTok and Facebook, people demand access and two-way communication with individuals from the front office to the Oval Office. And no one communicates solely through email or text or over the phone, nor do people think about how they receive information in silos.
Savvy and responsive organizations need to be more integrated in communicating with the people they want to reach. That means building campaigns that incorporate unified strategies for engaging people online, on the doors, and over the airways.
Break through by making it personal and authentic
Members of the 270 team pioneered the integration of online and offline organizing over the last three presidential cycles — and today, we help our clients create digital-forward programs to connect with their customers, members, and voters.
We think personal stories and storytelling matters. The most effective leaders and organizations know how to tell the story of their work in a way that breaks through the noise and transcends the chaos of our 24-hour cable news environment.
Whether our clients are at the helm of multi-billion dollar tech companies or driving the conversation around women’s reproductive rights; whether they are leading startups that are reimagining the way our communities operate or putting climate change and green issues in the spotlight; whether they are mobilizing voters to raise the minimum wage or making news in the sharing economy by transforming the way we travel — putting a human face on the work and connecting the urgency of the issue with the impact on people’s daily lives can make all the difference. 270 helps our clients use personal stories to organize supporters, build critical relationships, and inspire people to take action.